Posted by: realestatewebtrainer | January 23, 2011

Photos make for great Blogs

Internet Marketing is a task driven by the desire to offer the highest visibility – in fact Real Estate Professionals must understand that they are hired first and foremost to offer the Biggest Market and the best Strategies to Facilitate the Sale of Homes. I use the term facilitate because the true transaction is occurring between Buyers and Sellers – and good agents understand this fact; for the longest many Real Estate Practitioners thought they were the most important aspect of the transaction.

In order to enhance their Internet Marketing Strategies many savvy Agents Blog consistently but sometimes they forget to use Blogs driven by pictures. These types of Blogs are very easy and they require only a few ingredients:

1. A short paragraph describing the theme of the photos being included.

2. Each Photo Must have a Clear Caption – a Sentence that describes it clearly.

3. Each Photo must have an Alt-Tag – which is the Alternate Text for Images. This is an important Tag, it was designed to help visually impaired readers hear the alt text in place of the image. It is also used now by Search Engines to categorize and Index your pictures. Whenever you are adding pictures to your Blogs, go to the Image Properties and add a description to the “Alternate Text” field.

Hint: This Alternate Text field is very important for your SEO visibility.

4. The last ingredient is a wrap up of the Photo Blog with a additional Links in your website for additional photos, or related pages and blogs.

Hint: Neighborhoods, Subdivisions, and Communities make for good Photo Blogs. Get in your car, drive around a community, and take pictures and share them in your photo Blog.

PS: I can hear this question coming – why don’t I just upload them in my FaceBook account. Of course you can – remember: FaceBook is about connecting with the people you know, and Blogs are about connecting with people who Search – which group do you think is larger?

In the spirit of the above blog I am going to share an example that Roland Woodworth could have put together – Roland is an avid Photographer and a well respected REALTOR in Clarksville Tennessee.

The Battle of Murfreesboro

Murfreesboro is located 45 minutes Southeast of Nashville Tennessee. The Battle Murfreesboro was fought from December 31, 1862, to January 2, 1863, in Middle Tennessee, as the culmination of the Stones River Campaign in the Western Theater of the American Civil War.

Historical Sign - Battle of Murfreesboro

Historical Sign - Battle of Murfreesboro


Cannon in Murfreesboro

Cannon in Murfreesboro


Cannon in Murfreesboro

Cannon in Murfreesboro


Murfreesboro VA Hospital

Here is the big picture - Murfreesboro VA Hospital photo


Thank you Roland for the great pictures – you are truly gifted!

Remember: The theme of your Photo Blog can be anything you choose; the example above is just an example… the best Photo Blog Themes for Real Estate Agents are neighborhoods, Events, and social Happenings. Stop waiting and start sharing your story and that of your community!!!

Happy Blogging 🙂 – Key Yessaad



  1. Thanks Key !

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